Category Archives: Search Engine Optimization

18 Jul 2015

4 Reasons Why SEO Is One Of The Best Investments For Your Business

Posted in Search Engine Optimization

Back in the day, promoting one’s business involved using marketing techniques such as promotion through television, radio, newspapers and magazines. Due to the evolution of technology, these traditional and costly methods of advertising have been replaced with much more cost-effective modern marketing tools, such as SEO (Search Engine Optimization). Many businesses still underestimate the power […]

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8 Jun 2015

5 Reasons Why SEO Is One of The Best Investments For Your Business‎

Posted in Search Engine Optimization

There has been a lot of chatter in the digital world about whether or not search engine optimization (SEO) is still regarded as a valuable marketing channel for businesses. Although the SEO landscape has changed to address issues relating to sly methods of SEO and spamming, SEO is definitely a must have tool for businesses […]

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4 Jun 2015

4 Ways That SEO and PPC Can Effectively Work Together

Posted in Search Engine Optimization

While many people approach SEO and PPC as two different marketing strategies, they are essentially two highly effective search engine marketing tools that can add more power to the punch when it comes to marketing campaigns.

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20 May 2015

How Distribution and SEO Can Maximize ROI

Posted in Search Engine Optimization

It’s been often said by many social media experts that good content is king, but what would be the point of having good content if it never gets noticed? Shifting from producing good content to dispersing good content is the key to maximizing ROI. Establishing a solid content distribution network offers benefits such as utilizing […]

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14 Apr 2015

Tips on SEO For Responsive Websites

Posted in Search Engine Optimization

The pressure on businesses to develop an SEO strategy for responsive websites has been greatly increased due to an upcoming Google update that will significantly affect mobile user’s search results.As of April 21, 2015, Google will be rolling out a new algorithm that will essentially promote websites that, according to Google, are “Mobile friendly”.

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19 Mar 2015

Impact of Website Loading Time on SEO Performance

Posted in Search Engine Optimization

If a company has ever wondered if the speed in which website pages load has any impact on their SEO performance, the answer is definitely yes. There are several disadvantages to having a slow loading website such as reduction in conversion rates, increased bounce rates, lowered rankings in search engines and loss of customer loyalty. […]

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20 Feb 2015

Useful Tips on How to Increase Sales Using SEO and eCommerce

Posted in Search Engine Optimization

Many studies have shown SEO to be a bigger provider in terms of ROI for businesses than other forms of marketing, such as print or television. Ranking higher in search engines draws attention to online businesses and the increase in traffic improves the likelihood of making sale after sale.

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21 Jan 2015

5 SEO strategies for 2015

Posted in Search Engine Optimization

The SEO world is constantly evolving. If you didn’t know, and your IT people should, there were 13 updates to the Google algorithm in 2014. And those are the big ones. There is no telling how many daily tweaks in house affected web pages worldwide. The other consideration your future SEO strategy should include is […]

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29 Sep 2014

Ensure SEO Success with Important site structures Essentials

Posted in Search Engine Optimization

The site navigation structure is an important factor for ensuring SEO success of the website. A sought after site structure with all the essential SEO elements in it and as per the Google guidelines, is sure to help your website rank high on the search engine and perform well. However, a poor site structure and […]

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18 Aug 2014

10 Critical SEO Metrics for Ensuring your Business Success

Posted in Search Engine Optimization

Does your business involve good SEO practices? Are you trying best to track your website performance? If yes then what can be the reason behind that your business is not doing well. Watch out, it can be a SEO issue. A successful search program depends on monitoring SEO health. Use the following metrics to detect […]

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