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There has been, and continues to be, debate on whether or not content for a website should precede the actual web design. Some may say the aesthetics of web design is of little value if the content is irrelevant to website users, and vice versa, if the content is interesting and relevant, but the web […]
Today’s business owners depend heavily on their business websites for not only marketing their products and services, but also for lead generation. If your existing website isn’t generating healthy leads, then your website needs to be redesigned with new strategies for increasing traffic and attracting new customers. When it comes to creating lead generation websites, […]
Although it may seem a bit tedious and even mundane at times, making sure to keep up with your monthly website maintenance tasks can save you a lot of time and money in the long run. Neglecting to perform monthly website maintenance can result in significant loss of sales and revenue for your business, and […]
The importance of social media for businesses today is huge. As one of the most cost-efficient digital marketing strategies out there, businesses must incorporate social media in their marketing efforts in order to achieve business success. According to research conducted by Statista, worldwide users of social media are expected to reach approx. 2.95 billion by […]
Modern-day businesses need to revisit their online presence every year to ensure they are doing all they can to attract and retain customers. Both technology and the wants and needs of today’s consumers continually change at a rapid pace, leaving today’s businesses faced with some big challenges in keeping ahead. If you haven’t yet analyzed […]
If you’re looking to build a new website for your online business, there are plenty of CMS platforms out there to choose from, but one particular CMS platform many businesses have chosen to use is Magento. Here are 3 advantages to using Magento web development over other available software platforms on the market: 1. Mobile […]
These days it does not matter whether you are a small business, or a large corporate entity, it is imperative to have a business website for marketing your business to the rest of the world. No longer can a small business rely on a glossy brochure to effectively reach today’s consumers and generate decent revenue. […]
With so many e-Commerce software platforms available to choose from, it can be quite the challenge to narrow down which e-commerce solution is the best choice for your company. Two popular e-Commerce platforms used by businesses around the world are Shopify and WooCommerce, and while both platforms are very capable of supporting e-commerce sites ranging […]
In an era where online security is under constant threat for everyone using the World Wide Web, it’s critical for business owners to secure their websites from potential harm by cyber criminals from around the world. It is difficult nowadays to find a website that does not include some form of sensitive information, whether that […]
Google is infamous for releasing algorithm updates on a regular basis, keeping Internet marketers on their toes. Lately, Google has unveiled a number of algorithm updates which may have had an impact on your own website rankings. Here are 4 major Google algorithm changes recently revealed, which have search marketers and webmasters feverishly chatting among […]
