Social Media Marketing - 3 Jan 2019

9 Foolproof Tips for Using Social Media to Spur Your Business

Many years ago, social media was primarily used as a platform for personal social interaction over the Internet, but over time, businesses started to realize how much of an impact social media could play for their businesses’ bottom line.

If you’re looking for ways to spur your business, consider these 9 foolproof tips for using social media:

1. Set Clear Goals

It’s crucial to establish a set of clear goals you wish to achieve using social media, as failure to do so will hinder your ability to spur your business and measure your results.

2. Offer Contests

A great way to engage your audience and increase online visibility is to offer contests. Make sure to include something of value that will make people want to enter the contest.

3. Post High-Quality, Relevant Content

There is a lot of social media content out there for readers to view, so if you want to keep people engaged, make sure to post only high-quality and relevant content that they will find valuable and engaging.

4. Use Live Video

An effective way to spur your business through the use of social media is to include live video, as it provides interaction between you and your audience.

5. Focus On Quality Not Quantity

There are a lot of other businesses competing for online readership attention, so it’s important to focus on the quality of your content and not quantity.

6. Post Content Regularly And Consistently

When using social media to spur your business you must remember to post content regularly and on a consistent basis, as this will help keep readers coming back.

7. Use Multiple Social Media Channels

Diversify your business exposure by tapping into multiple social media channels.

8. Build Relationships With Your Audience

Fostering online relationships with your audience helps keep online users engaged and more likely to share your posts with their social circles online. Encourage them to respond to posts by asking questions that will inspire interest and show that you value their input.

9. Use Analytics Tools

In order to know if all of your efforts are paying off when using social media to spur your business, you will need to use analytics tools to produce reports on what is working and what isn’t.

Using social media to jump start your business can be achieved quite effectively if you’re incorporating the right steps, so consider the tips above and dive in to the social media pool.