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It is no secret that internet users favour websites that provide a good user experience. They appreciate and expect fast page speeds, a mobile-friendly interface, and website security, three elements that have already been made ranking factors on Google. Now, Google has announced a new page experience ranking algorithm, which takes into account additional factors […]
Google and WordPress have come together to build a unique platform, which is specifically designed for publishing local news.The aim is to counteract the decline of the local newsroom, by making it easier for small publishers to effectively and affordably manage their platforms. In fact, technology giant, Google, has made an investment of $1.2 million […]
Long gone are the days of needing to utilize a hard copy map or asking your accompanying passenger how to get from A to B. The Google Maps app, which has evolved immensely since its introduction to iPhone in 2007,continues to improve on its digital mapping tool making it a leader among all other mapping […]
Google is infamous for releasing algorithm updates on a regular basis, keeping Internet marketers on their toes. Lately, Google has unveiled a number of algorithm updates which may have had an impact on your own website rankings. Here are 4 major Google algorithm changes recently revealed, which have search marketers and webmasters feverishly chatting among […]
The World Wide Web is an abyss of information and most of us resort to using the Internet to find information we’re looking for, but with so many sources publishing content to the Internet, how does one determine if content in search results is truly fact, or just fiction? In an effort to curb misinformation […]
If the term ‘Google Penguin’ leaves you looking perplexed, then it might be the most important thing you don’t know yet. If you’re a website owner, or working in advertising, search engine optimization, web development, or another similar area, then you should already know about Google Penguin. What is Google Penguin? For those of you […]
If you have been dragging your heels in terms of designing your website for mobile-friendliness, you may want to get in gear and start working on it now. Last year, Google introduced mobile friendliness to its ranking signals and this coming May, Google plans to ramp up this signal a notch further. This upcoming update […]
It sounds like the end of the world, especially if you’ve heard buzzwords as of late, such as mopocalypse, mobocalypse or mobilegeddon. All of these doom-like sounding words actually refer to Google’s recent mobile friendly algorithm update which was just rolled out on April 21, 2015. In a time where mobile technology and user experience […]
If you are active in SEO related activities or in an online business, you must be aware of the recent update by Google. It has been mentioned as ‘Pigeon Update’ by Search Engine Land Website. Google has come up with a new algorithm to provide more relevant local search results which are tied closely to […]
All online marketing experts try various innovative techniques to promote the keywords and get good search engine ranking. Professional marketing experts create unique content for their websites and try to please Google. Google Panda Update In the year Feb 2011, Google came up with Google Panda update to improve quality of the search results. This […]
